Sustainable Bathroom Swaps

Sustainable Bathroom Swaps

3 MINUTE READ Why are we looking towards the bathroom to make sustainable swaps? The Facts: The Bathroom Lacks Sustainable Choices Unfortunately, only 1 in 5 Americans consistently recycle in...

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Fragrance Transparency

Fragrance Transparency

Fragrance Transparency 3 MINUTE READ What is fragrance transparency anyways? Cosmetic Regulation of Fragrance It’s important to note that cosmetics do not need to be FDA-approved to be sold in...

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Life Cycle Assessment

Life Cycle Assessment

It seems as if we don’t go a day without seeing another article on global warming or how climate change is approaching a point of irreversibility. Significant media attention is...

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Inside the Bottle: Shampoo

Inside the Bottle: Shampoo

Before we get into OWA’s Hair Wash and about how it’s different, first we need to talk about what it’s different from. What makes a shampoo a shampoo? Consider a...

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Shampoo Then & Now

Shampoo Then & Now

Since we’ve already discussed at a high level what a shampoo is composed of, let’s talk about the history and innovation around the formulation of the product. Shampoo Then (More...

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Dry Shampoo Versus Hair Wash

Dry Shampoo Versus Hair Wash

Dry Shampoo or Hair Wash? Aren’t they the same? They are both dry. They can both be powder. So, what’s the difference? Let’s chat about dry shampoo first. Dry shampoo...

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The Concept

The Concept

Hi. It’s Kailey, Founder of OWA Haircare. If you haven’t heard about how I got here or of how OWA came to be, you can find our story here. First...

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